LinkedIn adds a post's clicks, reactions, comments and reposts and divides them by its impressions. A post with 88 interactions on 1,920 impressions has a 4.58% engagement rate.
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Free LinkedIn engagement rate calculator
LinkedIn's engagement rate is a post's clicks, reactions, comments and reposts divided by its impressions, times 100.
1Enter the post's numbers
Divide by
2Your engagement rate
0.00%
Copy the post's numbers from LinkedIn analytics: Page > Analytics > Content, or the post's own analytics.
No Mydrop benchmark for LinkedIn yet: compare with the account's own recent posts.
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How LinkedIn engagement rate works
Use LinkedIn's formula
LinkedIn Page analytics divides interactions (clicks, reactions, comments and reposts) by impressions. Use the same formula and your number matches what the client sees in LinkedIn.
Pages and profiles differ
Company Pages show clicks and an engagement rate. Personal profiles show impressions, members reached, reactions, comments and reposts, but no clicks and no rate: leave clicks at 0.
Impressions, not members reached
Impressions count every time the post was shown; members reached counts each person once. LinkedIn's rate divides by impressions, so use impressions to match it.
Example: “A Company Page post with 1,920 impressions, 38 clicks, 41 reactions, 6 comments and 3 reposts” = 4.58%, the figure LinkedIn Page analytics shows
Formula from LinkedIn Help (Page analytics metrics). Page checked on October 11, 2026.
Reference
Every LinkedIn number, and where to find it
What each number means, where LinkedIn shows it, and whether its engagement rate counts it.
| Number | Where LinkedIn shows it | In LinkedIn's rate |
|---|---|---|
| Impressions | Page: Analytics > Content. Profile: the post's analytics | Divide by it |
| Members reached | Both: the post's analytics (each member counted once) | Not used |
| Clicks | Company Pages only: Analytics > Content | Counted |
| Reactions | Under the post, and in its analytics | Counted |
| Comments | Under the post, and in its analytics | Counted |
| Reposts | Under the post, and in its analytics | Counted |
| Followers | The Page or profile | Divide by it only for a public, quick comparison |
LinkedIn defines engagement rate as interactions per impression, where interactions are clicks, reactions, comments and reposts. Clicks are clicks on the post, your Page name or logo; they never include the reactions, comments or reposts themselves.
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LinkedIn numbers, tracked in Mydrop
Mydrop reads the views, reactions, comments and reposts of every LinkedIn post, for personal profiles and Company Pages, and puts every account you manage in one branded client report.
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Questions
LinkedIn engagement rate, answered
Mydrop does not publish a LinkedIn benchmark yet. Compare a post with the Page's own average over the last 90 days, which is what the client will do too.
LinkedIn shows clicks and an engagement rate for Company Pages only. On a personal profile, add reactions, comments and reposts and divide by impressions.
By impressions, to match LinkedIn's own rate. Members reached counts each person once and gives a higher rate, which a client cannot check in LinkedIn.
In the Page's admin view, open Analytics, then Content. Each post lists impressions, members reached, clicks, reactions, comments, reposts and engagement rate.
Yes. No signup, no limit, and your numbers never leave your browser.
Calculate it here. Track every LinkedIn post in Mydrop.
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